The Wall Street Journal
Inside the Competition for the World’s Richest Shoppers
January 27
Neiman Marcus used to showcase fine jewelry in catalog mailings but took it up a notch in November when it hosted a black-tie ball at the Hôtel Swexan in Dallas. Guests spent the afternoon in private shopping ap- pointments with six jewelers, includ- ing Boucheron and Chopard, who each had their own suites. In the evening, they descended to the ballroom for dinner and dancing.
